Watches & Jewelry
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De Beers Diamond Jewellers
Activities : Diamond Jeweller
45 Old Bond Street, London W1S 4QT
United Kingdom
www.debeers.com
Latest news
► De Beers Diamons Jewellers becomes member of Responsible Jewellery Council
► « De Beers Jewellery Book », celebrating the beauty of diamonds
Company overview
De Beers Jewellery is the quintessential diamond jeweller, giving substance to style, bringing together the diamond's dualities of science and poetry, melding its rich history and long traditions with contemporary creativity and cutting-edge craftsmanship.
The diamond is a sparkling, celebratory symbol of continuity and eternity, of reassurance and hope for the future and De Beers brings this sublime symmetry into the light with its classically elegant jewellery.
© De Beers
For a century and more, De Beers diamonds had been set, anonymously, into the creations of master jewellers around the world: now at De Beers Diamond Jewellers, the finest natural diamonds, both rough and polished, with a peerless pedigree and unparalleled beauty have a home of their own.
De Beers Diamond Jewellery skilfully fuses the essential timelessness of the diamond with dynamic contemporary yet classic designs. Dedicated to innovation, in both artistry and craftsmanship, De Beers Jewellery melds the diamond's noble heritage with its natural beauty and ageless modernity. The diamond remains the ultimate jewellery classic.
De Beers Diamond Jewellers was established in 2001 as an independently managed and operated company by LVMH Moët Hennessy Louis Vuitton, the world's leading luxury goods company and De Beers SA, the world's premier diamond mining and marketing company.
As the ultimate guarantee of integrity each hand chosen diamond over 0.20 carats is microscopically branded with the De Beers Marque and each piece of jewellery sold with a De Beers passport - a counterfeit-proof certificate that documents every aspect of the purchase.
Today De Beers Diamond Jewellers has more than 40 international stores.